seller. A product oriented approach is followed in sales process. Here goods or services are exchanged for money or other assets. In sales, the product or services can be of tangible or intangible nature. Through a proper sales, the sales person transfer the product from the manufacturer to the customer in exchange for the money. It is an important activity in sales and marketing of a company.In this process a set of repeatable steps a person takes to complete the sale process. The repeatable steps will be from the early stage of awareness to a closed sale.
The sales and marketing are important for all type of firms to excel in their field. A proper care has to be taken to form the best sales strategy and marketing strategy.Sale is a transaction process between two or more parties. It happens between the buyer and the seller. A product oriented approach is followed in sales process.